• Shane Smith

How SEO Brings Value (Infographic)

It is not always SEO performance that is the culprit of a website's fall in visits or traffic. Often times it's outside factors that are moving the numbers. Here are a few things to ask before diving deep into SEO data.

-Is this a seasonal trend?

-What is going on in this particular market that could be shifting search volume?

-Was there a recent cut back or elimination of any other forms of advertising online or offline?

-Was there a major algorithm change that changed the search results in your industry?

-How is your site's reputation? Check to see if a negative review or negative chatter on social media could be hurting your numbers.

2 views0 comments

Recent Posts

See All


(734) 634-8957 

© 2020 Shane York Digital